Any printed or digital publication created in class, for personal interest or during time spent as an intern.

Examples include:

  • brochure
  • annual report
  • service manual
  • training manual
  • direct mail
  • promotional poster
  • media kit
  • logo and letterhead design
  • public service announcement (publication)

Judging criteria:

  • Overall appearance and/or news worthiness
  • Excellence in writing
  • Research (shows research in accompanying essay)
  • AP Style or appropriate style to entry
  • Organization
  • Relevance to intended audience
  • Public relations purpose
  • Suitable for publication
  • Mechanics (spelling, grammar, punctuation, etc.)

Total Points (90 total)

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